Peter Knocke

Work    About
I am a New York based User Experience & Product Designer with over 15 years of experience working across industries, environments, and platforms. I aim to bring ease and simplicity to our digital lives.

I quickly move from high level design strategy to hands-on asset and prototype creation to push for success in any project. I excel at building zero-to-one applications of rapid iteration and high craft. I am an avid educator, mentor, and leader who is always trying to improve the knowledge, skills, and abilities of fellow teammates and collaborators. I believe that no matter the team or industry, the best work comes from curious research, constant iteration, and open communication. 



Principles


Context Matters
Calibrate Current User Sophistication

Simplicity from the Ground Up
Calibrate Current User Sophistication

Context Matters
Calibrate Current User Sophistication

Complex does not have to be Complicated
Calibrate Current User Sophistication



Clients

EXOS
Haven Healthcare
Conde Nast
Google
Vanity Fair
Cannonball
Whirlpool
Dow Jones
Android
Adult Swim
Truven Health Analytics
Cartoon Network
NBC
GE
Eli Lily
Nutrisystem

Agency Partners

Fake Love
Fantasy Interactive
VeryDay
Droga5
AKQA
R/GA
Adjacent to One
Matter Unlimited

Design Instruction

NYU Tandon School of Engineering
General Assemb.ly
Huge UX School

ENTREPRENEURSHIP

GothamSmith LTD
Specials on C